DON Smallgoods joins VPP to support energy transition and local community

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Virtual power plants (VPPs) provide the same service as a conventional power plant but take pressure off the grid by working with energy users to reduce their demand when the grid needs it most. When orchestrated to reduce energy use at the same time, the effect on the system is like bringing another power plant online.

Sean Kenny, Operations Director at DON Smallgoods, a key division of George Weston Foods (GWF), said, “Joining Enel X’s VPP is an important step in how we manage energy more intelligently. By being flexible with our electricity use, we’re helping to strengthen the grid as it transitions to renewables and contribute to electricity reliability for our community. It’s a practical example of our commitment to innovation and environmental responsibility.”

“Working with Enel X, we identified two key ways to participate in the VPP; temporarily powering down refrigeration units within safe operating parameters; and repurposing our co-generation units as a flexible energy resource. This will help to safeguard supply for the broader community while maintaining production continuity”

 Major users such as factories are compensated to use less energy for short periods to incentivise their participation. It is a fast, reliable and low-cost solution to fill shortfalls in energy supply.

As a major player in the food manufacturing industry, DON’s leadership demonstrates how large energy users can play an active role in supporting grid reliability and accelerating the transition to a low-carbon future, proving sustainability and operational excellence can go hand in hand.

DON Smallgoods is the third George Western Foods business to join the Enel X VPP, following Tip Top and Mauri, as the company continues to lead by example in supporting a more reliable, sustainable and resilient energy system as it takes on more renewable energy.

Enel X’s VPP manages 900+ MW across 670+ sites in Australia and New Zealand, helping organisations turn operational flexibility into measurable value as energy systems transition to renewables.